Many successful executives and business owners profess an inability to write, claim to know what they want to say but just can’t find the time to put it down, or suffer from perpetual writer’s block. Our copywriting services can help bridge the gap and allow you to present professional content and powerful messaging that effectively reach your organization’s goals.
A beautiful website can provide a great first impression yet suffer from a high abandonment rate when viewers can’t find the content they are looking for. That is why some really ugly websites perform. Our team can help make your beautiful website capture the eyeballs it deserves or give your content -rich site the tune-up and design makeover needed to wow.
Third Time’s a Charm;
or perhaps the fourth or fifth time.
Marketing is a frequency effort. If your firm “tried marketing once” and it didn’t work, we want to hear from you. We can help create and implement a consistent approach to marketing that is easy, affordable and effective at reaching your audience.
Professionally composed news releases placed on the wire and distributed to the press keep your name in front of media, influencers and prospects.
Carefully crafted and regularly refreshed web content feeds the search engines, communicates your message and provides opportunities for conversion.
Quality collateral for technical, end-user or channel audiences details the uniqueness of your products and services while consistently communicating the value of your brand.
Case studies are often your best single piece of collateral. Customer success stories — captured via phone interview with your happiest customers — describe not only how your product or service operates but how it made your customer successful.
Developing and publishing appropriate and timely content through social media outlets — identified and matched to your target audience — helps to maintain your presence across other channels where research is done and decisions are made.
Share your expertise and gain recognition as an authority when your insight and guidance — carefully composed by our team — is published in industry and association magazines and online.
Spending a lot of time talking to business owners about revenue goal attainment?
Remember: if you don’t track it, you can’t measure it. And if you can’t measure it, what was the point of the effort anyway?
Do a better job of preparing for 2016 and set goals that are not only measurable but attainable!