MMC Blog2019-01-09T07:33:21-05:00

MMC Blog

The Disconnect Between Logo Design Prices and Perceived Value

This week Facebook launched a new logo and explained that their selection of custom typography is “designed for clarity,” with the goal of creating a “visual distinction between the company and app.” While clarity and even transparency are probably critically important for Facebook right now, I think their logo is ... READ MORE

Marketing agency or full-time employee: what’s an SMB to do?

For SMBs, there’s a constant struggle between managing budget and growing the business. To generate leads, you must do at least some marketing to get the word out, but many SMBs make the mistake of shortcutting marketing, not realizing that they’re also shortcutting their opportunities. There’s a common misconception that ... READ MORE

SEO Is a Long-Term Commitment, not a “Get Ranked Quickly” Proposition

We’ve all seen the emails: “Get your web site ranked #1 on all the search engines in just one week!” And for those not familiar with search engine optimization (SEO) and search engine marketing (SEM), that sounds like a fast, easy (and cheap) win. After all, who doesn’t want to ... READ MORE