MMC Blog
Website Security for Everyone
Over the last several years Michael Mackenzie Communications (MMC) has adopted WordPress as our go-to Web Development platform. Although WordPress constantly strives to harden its ...
Read More → It’s True: Sometimes Less is More – Especially with Media Relations
When I attended journalism school back in the day, writing a “salesy” news release for a class assignment was a one-way ticket to a failing ...
Read More → The NFL Should Let Atlanta Broadcast the SuperBowl at the Georgia Dome
Viewership is down, viewership is up, viewership is down again. Whether you blame it on the elections, deteriorating quality of play, the antics of Tom ...
Read More → The Power of Proofing and the Importance of Checking Your Work
Somewhere along the lines of fifth grade I believe we were all introduced to the idea that you should check your work, yet my high-school ...
Read More → Site Readership and Loyalty Must Be Earned
After several decades in marketing, I continue to be astounded at how many businesses do not have effective websites. They may be visually appealing, and ...
Read More → This is Not a Marketing Strategy
The AJC has been running an ongoing advertising campaign featuring a street entertainer (or so-called “sign spinner”) and one of those directional signs under the ...
Read More → Make Certain Your People Match Your Brand
Businesses spend a lot of money on branding campaigns to get the best look, feel and treatment for their logo, collateral and overall image. These ...
Read More → When Mud on the Floor is a Good Thing
I had lunch with the owner/operator of my neighborhood Chick-fil-A yesterday and asked how his business was going. He told me it was well and ...
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