MMC Blog

Branding

Will GM’s New Logo Help Them Sell More EV?

When a CMO joins a new organization, it is reported that more often than not their first initiative is a branding campaign. Just like the …

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Branding

Will Pantone’s Announcement of the Color of the Year Lighten the Impact of a Year Shrouded by COVID-19?

While most everyone can agree that 2020 is the year they are most happy to put behind them, it’s was of particular interest to me …

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Burger King 1$ Your Way Menu Advertising

Burger King Dollar Menu Promotion Gets Creative with Digital Advertising Not Powered by Google

Google’s share of US digital ad revenues are expected to drop to a mere 29.4% market share for 2020. That’s good news for other channels …

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Latest Posts

Happy Holidays!

The team at Michael Mackenzie Communications wishes you a very merry holiday season and health, happiness and success in 2021!

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Virtual Trade Show Prospecting Trade Shows

Virtual Trade Show Prospecting — Up Your Game

With COVID-19 ruining everyone’s on-site trade show plans this year, and most trade shows going virtual for the foreseeable future, what are you doing to …

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