MMC Blog

Designers discussing options for a client paid project, illustrating the question "who owns creative files created by an agency" Branding

Why You Should Never Let Your Marketing or Creative Agency Own Your Design Files

This is part three in a series on the importance of owning your own stuff. Read part two on “Who Owns Social Media Accounts for ...
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Colorful vintage televisions representing mass media advertising and the evolution of transactional marketing strategy. Marketing

The Evolution of Transactional Marketing: From Grandparents to Future Generations

Marketing, at its core, has always been about one thing: convincing people to exchange their money for stuff. Yes, we dress it up in fancy ...
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AI marketing trends 2026 showing connected data systems and digital marketing automation Strategic Planning

From Tool to Infrastructure: How AI Is Reshaping the Marketing Ecosystem in 2026

If you asked any AI model to create a post, just based on this headline, and hit “go,” you might get something serviceable. But the ...
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