MMC Blog
What Will Happen to the News? What the Atlanta Journal-Constitution’s Digital Shift Says About the Future of Journalism
The way we consume news has changed dramatically over the past decade. Audiences expect information instantly, often through social media platforms, podcasts, newsletters, videos and ...
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Are Emojis Good for Your Brand? Emoji Marketing 101 for Social Media
Why Emojis Matter in Social Media Marketing When it comes to brands and social media marketing, emojis are not just cute little pictures used to ...
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Why You Should Never Let Your Marketing or Creative Agency Own Your Design Files
This is part three in a series on the importance of owning your own stuff. Read part two on “Who Owns Social Media Accounts for ...
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What is “Engagement” on Social Media & Why Does It Matter?
What “Engagement” Really Means Engagement is any action that tells a platform: A “like” is a surface-level social media engagement, which is why a company’s ...
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The Evolution of Transactional Marketing: From Grandparents to Future Generations
Marketing, at its core, has always been about one thing: convincing people to exchange their money for stuff. Yes, we dress it up in fancy ...
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How to Build a LinkedIn Profile That Represents You (and Your Business)
When I created my first profile, LinkedIn was treated like a place to park your resume for potential employers and revisit every few years. Today, ...
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How to Use LinkedIn for Hiring (Even Without Posting Jobs)
Many companies think the LinkedIn hiring process starts with a paid job post. But for many small businesses, professional services firms and B2B organizations, the ...
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Is YouTube Social Media? Why Google Says No (and Marketers Disagree)
After the landmark ruling that deemed Meta and Google responsible for depression in teens, a Google spokesman said the case misunderstands YouTube, “which is a ...
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