Three Tips for Using Acronyms and Abbreviations in Business Writing
March 1, 2023
The Convenience and Curse of Business Shorthand TBH (that’s “to be honest”), there are too many abbreviations and acronyms used in business communications. Yes,
MMC Blog: Blogging
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Blog Content You’ve Practically Already Written
October 5, 2021
At Michael Mackenzie Communications, we advise our clients to have multiple people within their organizations post fresh and compelling content on a regular basis. But
How long is the perfect blog?
February 16, 2021
The answer to this question posed by my client this afternoon is the proverbial: it depends. There is no one prescribed perfect length for blogs,
Make Sure LinkedIn Notifies Your Friends When You’re “In the News”
February 7, 2019
If you have an account on LinkedIn, you’ve probably received an email notification that one of your connections was “In the News,” but how does
Social Media—Great Asset or Big Headache?
January 8, 2019
Marketing specialists often tout the value of social media to create or reinforce brand awareness, to spread the word about events and products to a
Quite Possibly the Best Christmas Radio Ad Ever
December 20, 2018
While driving through middle Tennessee last weekend I overheard the radio host in an engagement with another voice that started off like this: “I’ve been
Blogging Basics
October 12, 2018
Creating a great blog post shouldn’t be a difficult or time-consuming task. Instead it should be an opportunity for you to share some information about
When Getting Your Elevator Pitch Right Is a Lot Like a Simon & Garfunkel Tune
September 7, 2018
An NPR program this morning featured efforts by Paul Simon to update recordings and lyrics of some of his more popular tunes. During the show,