The Unprecedented is Now Precedented, So Stop Using the Word
June 22, 2020
Now more than ever, during these times of great uncertainty, when things are crazy, chaotic and – wait for it – unprecedented, we’re here for
MMC Blog: Email Marketing
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Deciding Whether to Increase or Decrease Email Frequency During the Pandemic?
May 5, 2020
In mid-March, when the country started to shut down due to the coronavirus, my inbox became chock full of messages expressing care and concern from
Why You Need an Up-to-Date Privacy Policy
April 30, 2018
The issue of Privacy Policies has been simmering for a while now in the online world and recently with the Facebook-Cambridge Analytica scandal in the
What Do the TM, SM and That Circle R Symbol Really Mean?
October 2, 2017
A trade mark symbol, ™, designates a word, phrase or symbol proprietary to a product. A service mark symbol, ℠, designates a word, phrase or
Humor Appeals
September 27, 2017
A recent commercial was a huge hit in my household. It shows a husband and a wife looking over the paperwork to purchase a vehicle,
The Proof is in the Reading and Rereading: Tips for Proofreading your Work
August 1, 2017
The key to proofreading is to detach yourself from the piece – to look at it from a different perspective. The reason for this is
Getting the Right Result: How to Talk to a Graphic Designer
May 15, 2017
Turning an idea into a product is a process. It takes effective communication and useful feedback to help a designer understand what you want and
In Email, Timing is Everything
November 18, 2011
I spent much of today hurrying to get out an email campaign for a client that wouldn’t take no for an answer. no you shouldn’t