GEO vs SEO: Why the Future of Search Demands Both
March 25, 2026
Search is evolving — fast. For years, digital visibility meant one thing: search engine rankings. But today, search results aren’t just about blue links. They
MMC Blog: SEO/SEM
How Can I Get My Business Recommended by AI?
March 16, 2026
In my previous blog about AI Product Recommendations, I broke down how AI models decide which brands to surface. The short version? Artificial Intelligence doesn’t
5 Tips to Effectively Use Keywords in Digital Marketing
May 5, 2025
In a previous blog, we discussed the importance of keywords and how to choose them effectively to help drive awareness and traffic for your brand.
Have you considered how images impact your SEO strategy?
January 2, 2025
Images are an essential element of any website, contributing to both user engagement and aesthetic appeal, but images also have the potential to significantly enhance
How You Can Rank in Google’s “People Also Ask” Box
April 27, 2023
Google’s “People Also Ask” (PAA) box is a prominent feature on search engine results pages (SERPs). This feature displays additional questions related to a user’s
Do You Know the Difference Between Organic and Local SEO?
April 27, 2023
As a marketing and communications agency, we often get asked about the difference between Organic SEO and Local SEO. While both strategies are essential for
Can You Write Better Headlines by Asking a Question?
February 17, 2022
Although a great many copywriters and editors may point to the adage credited to British technology journalist Ian Betteridge, which argues that any headline that
Are Intentional Misspellings on Your Website a Misstep? Part 2
October 21, 2021
In Part 1 of this series, we looked at researching and analyzing keywords that may be commonly misspelled. Once you’ve identified misspelled words and determined