MMC Blog

Market Like Ford & GM Without Their Budget

I admit it, I watched the premiere of Knight Rider on Sunday night. What scared me most was when David Hasselhoff told the story of ...
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Why Bloggers Should Be Part of Your Media Strategy

I read with interest a recent article in the New York Times about a giant faux pas on the part of Target. It seems that ...
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What You See is Not Always What You Get, and Other Problems with Online Printers

I’m constantly getting challenged by clients to come up with less expensive solutions that still make them look like a a big player. With the ...
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Another Opportunity to Learn about the “New Rules”

If you enjoyed reading The New Rules of Marketing & PR and want to hear more from David Scott Meerman, you might want to check ...
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Overcome Your Fear of Public Speaking & Find New Prospects

For a great many people, public speaking ranks as one of their top five fears (along with spiders, high places, elevators, etc.). For those of ...
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My Internet Radio Debut & Why You Should, Too

For several years now I have had friends and clients who host internet radio programs. Over that time I’ve learned a lot about not only ...
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One Marketing Idea Not Used by 95% of your Competition

It took an article in the New York Times to bring to my attention a book that I should have found on my own had ...
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My Christmas Reading Recommendation: The New Rules of Marketing & PR

Each year for Christmas I give a few of my top clients a book — call it homework disguised as a gift. This year those ...
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