As the digital landscape evolves, so do the tactics employed by cybercriminals. Phishing attacks, where hackers attempt to trick users into divulging sensitive information, have
If you’re going to take the time to craft emails for clients, customers and employees, you want people to open them and read them! But
Email is one of the most prevalent forms of business communication – with a record 319.6 billion emails sent on average each day in 2021
We all make mistakes. Regrettably some mistakes are just bigger than others. A simple guffaw like forgetting someone’s name is overlooked much more quickly than
We’ve all been warned about opening email from someone we don’t know. We’ve all heard the dire outcomes of how reputable companies have been impersonated
In the arena of promotion, marketing and communications, few things are more important than prospect and client follow-through. To update business professionals on new offerings,
Recently a client wanted to send a series of marketing emails. No problem, we do that all the time. Except this client didn’t want them
In early November, I received an interesting and unsolicited email from a national grocery chain: “At Name of Store, we are already looking ahead to
