MMC Blog
Listening Should Be Your First Social Media Strategy
Yesterday while participating in a panel discussion at the SBDC FastTrack session at GSU, one of the attendees asked whether her firm needed a social ...
Read More → Invest in a Change of Scenery
Albert Einstein is credited with describing insanity as doing the same thing over again and expecting a different result and while you don’t often see ...
Read More → Why Frequency Marketing Works
Marketing Sherpa’s chart this week — entitled The Long Road from Lead Generation to Sales Conversion — further reinforces everything we’ve been saying lately about ...
Read More → Once is Not a Marketing Campaign
If I had a dollar for the number of times that a business owner told me they tried marketing once and it didn’t work for ...
Read More → Why Smart Professionals Invest in Marketing
Some businesses fall prey to the great idea of if we build it, they will come. No marketing necessary. Typically this is the plight of ...
Read More → Choice of Venue Makes a Difference
I still get the opportunity to help clients with seminars periodically thought not as often as when I was with Microsoft. One of the interesting ...
Read More → Reinforcing Your Value with Postcards
Last month I had professional headshots taken at diSogno Photography for use on my website, in membership directories and for bylined articles. This week I received ...
Read More → Miscalculating the ROI of Social Media
In Ed Schipul’s Personal Brand Era presentation to the PRSA Georgia crowd yesterday, he cited stats about the of success of small business owner Gary V’s ...
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