MMC Blog
Why Branding Isn’t What You Think It Is… It’s More
When it comes to developing and maintaining a brand in our digital-centric, customer-focused era, savvy marketers recognize they need a lot more than a great ...
Read More → 
How Well Does Pantone’s Classic Blue Suit Your Brand?
In late December, Pantone, specifiers of design color palettes and printed ink colors worldwide, announced their 2020 color of the year Classic Blue to a ...
Read More → 
Using Humor in Messaging: Will You Get a Laugh or the Boot?
American humorist Leo Rosten once said, “Humor is, I think, the subtlest and chanciest of literary forms.” In business, it can be difficult to use ...
Read More → 
The Disconnect Between Logo Design Prices and Perceived Value
This week Facebook launched a new logo and explained that their selection of custom typography is “designed for clarity,” with the goal of creating a ...
Read More → 
Marketing agency or full-time employee: what’s an SMB to do?
For SMBs, there’s a constant struggle between managing budget and growing the business. To generate leads, you must do at least some marketing to get ...
Read More → 
SEO Is a Long-Term Commitment, not a “Get Ranked Quickly” Proposition
We’ve all seen the emails: “Get your web site ranked #1 on all the search engines in just one week!” And for those not familiar ...
Read More → 
Tips from the Grammar Guru: Who vs. Whom
It can be challenging for some people to remember when to use the word “whom” instead of “who.” Before we compare who and whom, let’s ...
Read More → 
The Grammar Guru: Lay vs. Lie
Just because we know what a word means doesn’t mean we really understand how to use it properly. Take “lay” and “lie” for example. Do ...
Read More →