MMC Blog
Zoom Backgrounds: A Lost Opportunity to Brand Your Business?
As I’m now averaging some 20+ video conference calls per week, I get the opportunity to see a lot of “backgrounds” — both real and …
Website Keywords and Search Engine Optimization: Seeking the Unexpected
When I first started my career in marketing, the Internet existed, but it wasn’t the ubiquitous powerhouse it is now. Even then, I knew it …
Get Recognition – You Know Your Company Deserves It!
Awards and Recognitions are one PR and media opportunity often overlooked by marketing managers and small business owners. Awards opportunities are an excellent way to …
Make a Date to Create a Content Calendar
It is challenging to manage your marketing efforts without having a plan in writing. Hopefully, you read our recent blog post on creating a marketing …
How long is the perfect blog?
The answer to this question posed by my client this afternoon is the proverbial: it depends. There is no one prescribed perfect length for blogs, …
Six Steps to Creating Your 2021 Marketing Plan
As we flip the calendar to a new year and try to put 2020 in the rearview mirror, it’s time to look at the opportunities …
Creating the Perfect Tagline Can Be Tricky – What Works and What Absolutely Doesn’t
Should you add a tagline to your logo? My clients ask me this all the time and the answer is, it depends. Consider the following …
Fake Media Opportunities for Fake News?
It’s not uncommon for public relations professionals to receive an email from a client asking if an offer for a profile or interview is legitimate. …